With the help of T-Cloud system and solution provided, we decreased 250,000 in loss.
The company was aware of the products were sold cross-regions from Thailand to Cambodia.
The business owner was aware of the products were targeted in the market.
There are unscrupulous distributors selling on the internet at low prices which directly damaged the consumers' recognition of the brand value.
About 40% of counterfeit goods appeared in the market, which directly affected the brand image of the pharmaceutical factory.
Consumers cannot distinguish between genuine drugs and counterfeit drugs.
Parallel imports affected the actual market share and cannot accurately plan a marketing campaign and other resources.
The problematic parallel goods caused a negative impact on the company's goodwill.
Products were counterfeited and consumers weren't able to distinguish.